Tuesday, July 5, 2011

Michael Jordan and Spike Lee in the Air Jordan 3

It was 1988 and Money had just come off two solid sneakers with nice ad spots. Footwear FlashbackNevertheless, all wasn’t that good in Air Jordan town as his first two designers had left and he was thought to join. Nike had one more chance and had to do it big. Enter Tinker Hatfield, enter Spike Lee, and enter the Air Jordan 3. This Big Three (however many puns you want intended) helped the franchise we know today rise to icon status on the court, on the foot, and in pop culture. It also saw the birth of the Jumpman logo. Did ya know, did ya know, did ya know?
Who: Michael Jordan and Spike Lee
Shoe: Air Jordan 3
Event: Nike Commericial
Year: 1988
Michael Jordan and Spike Lee in the Air Jordan 3

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